Due to a number of factors, including the departure of the web designer, and aging software, Ultimate K9 had slipped in the rankings. Patrick called Wolf Media Plus looking to redesign the site for a new focus of high net worth families and a return to higher search rankings. Wolf Media Plus provided a free mockup within a week so Patrick could see what the new site would look like before buying. With onsite SEO including local city pages, redesign with a dark mode, luxury feel, new logo, and emphasis on videos of the protection dogs in action, Ultimate K9 has returned to first page Google search results.